C.H. Robinson Plans US$1 Billion Tech Spend

Big Data to Improve Supply Chain

Freight forwarder C.H. Robinson has announced plans to investing $1 billion in advanced technologies, innovation and talent as part of an initiative to “shape the future of the logistics ecosystem.”

The record investment from the U.S. breakbulk handler comes in response to in-depth customer research which suggest that artificial intelligence, machine learning and predictive analytics, are all set to have a profound impact on the logistics sector.
“We are a platform-driven solutions company with technology built by and for supply chain experts, powered by our information advantage. It’s when these tools are leveraged by the smartest and most relentless experts—who really understand and are committed to our customers’ business—that we create extreme value in the supply chain for our clients’ benefit,” said Bob Biesterfeld, CEO of C.H. Robinson.

The US$1 billion investment is projected to unfold over the next five years, doubling the firm’s rate of investment compared to the last 10 years.

Big Data
Digital technologies and Big Data are predicted to be key investment vectors for the firm, with 65 percent of customers surveyed saying they “either have or are planning on implementing” real-time visibility and insight tools in the next two years.
“The kind of complexity that global commerce creates is very challenging. Having a partner with a global network of local experts who can act as an extension of a customer’s team is a significant competitive advantage,” C.H. Robinson said in a statement.
Based in Eden Prairie, Minnesota, C.H. Robinson provides breakbulk services worldwide and handles over 18 million shipments annually with U$20 billion in freight under management.

Supply Chain Infrastructure Vital

Infrastructure improvements are also expected to be key to the company’s investment strategy with a particular focus on holistic supply chain development.

“In our global economy, even the best ideas cannot win without first winning on supply chain. One recent study found nearly 80 percent of companies with high-performing supply chains achieve revenue growth greater than the average within their industries,” C.H. Robinson noted.